I was pleasantly surprised when I got home by Harper’s Bazaar April 2010 cover, photographed by Mark Seliger.
Harper's Bazaar April 2010
It almost looks like a book. So refreshing for a magazine to dare publish covers without all the copy junk that supposedly “attracts” the public.
It is impecable, the colors are deliciously beautiful and attractive, the out of context giraffe, and semi-godess Demi Moore delicately feeding it a small red apple. Who the heck doesn’t want this lifestyle?! And do not take me litteral by all means (although I must admit that I would love to be friends with that giraffe and be up in that spiral staircase looking as good as DM!). It’s more than that, its selling a life where anything is possible, where there are no bounderies, and most importantly, where we simply don’t care about anything else than living in the present. And don’t even get me started with Alexander McQueen’s shoes! What a genius, a great loss for the fashion industry… He will be missed.
Taking a look back at HB since the January 2010 issue, we can observe how they slowly adapted a more clean and minimalistic design. I have to admit I am not a fan of the photo covers of January and February, March s looking OK with Kate, nothing out of the ordinary, then April, completely out of the box. I applaud them for taking the risk, unlike Vogue, for example, which seems to be handcuffed with the closed and tight shot, so old school…. and all that copy!!!
I aslo enjoyed the fashion spread on Demi Moore, it was fresh and different. I recommend to buy this issue of HB April 2010.
Bravo Harper’s Bazaar, Bravo Mark Seliger, Bravo Demi and BRAVO to everybody involved with this stunning cover!
Harper's Bazaar January 2010
Harper's Bazaar February 2010
Harper's Bazaar March 2010
2 Comments
I’m also a fan of type-less magazine covers. Very daring in deed to let go of all those “headlines” that attract customers. Take a look at Vogue’s first Turkish issue
here
A cover like that is all you need to attrack people to buy that magazine